Branding and packaging design for a technical protective wear brand
SpecTex are a design and development company of non-woven, breathable textile products that provide barrier protection from non-hazardous substances.
A new brand identity was required that was more suited to the growth of the business and reflected their quality products with a nod to SpecTex’s mission.
With the logo mark we aimed to demonstrate the barrier protection that their products provide. Using the ‘X’ as a representation of the barrier that defends against bacteria, soiling and protection.
SpecTex now have a memorable identity that supports their core values with an approachable and established looking brand. We have already assigned the new brand to signage, digital and packaging.
ClientSpectexDate of Work2019Work typeBranding, Identity design, Packaging
