AI (Artificial Intelligence) in Agencies:
AI (Artificial Intelligence) in Agencies: How does AI impact agencies and jobs? Skills for Creating AI Copy and Images and Its Impact on Jobs and Workflow
0 Comments5 Minutes
Digital painting using photoshop
We were asked by Coombe Farm Organic, here in Somerset, to produce a memorable image that represents their product line, at the same time engaging their client base and encourage social media sharing. The guys/gals at Coombe Farm had a good idea of what they wanted – we interpreted their vision producing scamps, and 3D visuals.
0 Comments2 Minutes
The making of a cover
The 2019 South Somerset visitor brochure Called for some individuality in what is typically a highly competitive and predominantly photographic based tourism industry. We decided early on in the project, that an illustration would deliver the right style.
0 Comments1 Minutes
How important is Project Management within an agency?
Making good use of talent in the studio, excellent client relations and fantastic work produced on time and to budget is vital to Rocketbox’s operations. And, yep, it is important (to us anyway).
We’re always keen to learn – after attending a great workshop on Digital Project Management from the guys at True Digital and Bristol Media…
0 Comments1 Minutes
How important is brand planning in an agency?
Very – it seems. Returning from a great lecture by #apgwest where the lecture aimed at getting more value out of strategic thinking – boy! Did it do that. Three great lectures from Mary Baskin, Craig Harries and Mark Hancock, head of planning at The Real Adventure, the location of the lectures and a great studio.
0 Comments3 Minutes
Digital Marketing Made Easy
Keep your content engaging and simple – try not to use long paragraphs. Use keywords and make sure that you can easily guide the user to what you want them to do ie. click to sign up, click to buy, click to learn more etc. Use pictures, videos or infographics to get your message across wherever possible. Remember the 80/20 rule – 80% of your content should be informative and 20% should be self-promotion.
0 Comments5 Minutes